Our Website Copy Writing Service

Either as a standalone service or as the first step towards website creation, get visitors to your site and
engage them with effective sales copy.

What is Copy Writing?

This is the first step of developing your web site and it includes making decisions about
what information will be on your web site, the structure of your website, and creating this
written content.

Why is it important to me?

The writing on your site handles three important tasks:

1. It brings business to your site through search engines if it is correctly written. Read an article
on SEO.
2. It makes or breaks the initial impression a visitor has of your site and determines whether they will stay.
3. Correctly written copy carefully and consistently gives your visitors the information they seek and
rewards you with completed client tasks.

What are the steps?

There are three major steps in copy writing for your web site:

1. Research. From your discussed objectives, source material, and competitor research, we develop the information that will appear on the website. We write fresh, original content that will appeal to visitors.
2. Structure. Here is where the decisions are made on the number of web pages you will have and the relationship they will have to each other.
3. Place and revise the writing. Now that the structure is set, the writing can be placed and revised to be modified for maximum benefit to you.

What happens after the copy writing?

Next, this information goes to our design team so that the layout of each page, graphics and any visual data can be added. See the web design process.

What if I already have a website and content?

Perfect. You may use our free website review to get an expert analysis of your website's writing and structure. Click here for a free website review.

How do I get started?

Contact Gentask for a free review and quote.